Wander Scarf

Logo and icon designed for a luxury travel-inspired & hand illustrated silk scarf company.

Logo design

Wander Scarf is luxury travel-inspired scarf brand. Inspired by the founder's love of travel and illustration, Wander Scarf captures the spirit of far-flung and local destinations with hand-drawn illustrations, each representing a specific locale.

The logo was designed to reflect the beautiful hand-drawn aesthetic in each of artist and Wander Scarf founder Maddie Renezeder's scarves. The icon takes the "wander" idea a step further, with a compass holding shape.

Photos by Brooke McGee of Studio June LA, Erin Marie and Maddie Renezeder.

Wander Scarf compass icon on sherbet background
A woman wearing a silk scarf as a top.